This week on the Geniuses Of Copywriting podcast we have one of the true legend of copywriting with is – Dr Harlan Kilstein. Harlan is the owner of multiple 7-figure businesses, offers crushing it on cold traffic and huge Facebook groups that pay off in spades – as well as being a genuine A-List copywriter.

We discuss:

– How Harlan’s taught Chris Haddad to write such powerful, devastatingyl effective sales letters
– The story behind Harlan’s first sales letter – which made an 18yo kid $250K on its first day (And got his paypal account shut down in the process)
– Harlan’s go-to copy technique – the Therapeutic Metaphor – how to use it and why it’s so powerful

Harlan’s list of clients includes Frank Kern, Rich Schefren, Mindvalley, Ed Dale, Stephen Pierce and many more – plus all the A-List copywriters he’s coached to the top of the game.

This is a rare insight into the mind of one of the world’s top persuaders and successful entrepreneurs.

To connect with Harlan go to his FB group: https://facebook.com/groups/1318188861633476

Full transcript available in the Facebook group here: https://www.facebook.com/groups/GeniusesOfCopywriting/

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